Munchables
- Creative Direction
- Branding
The Problem
Munchables needed a brand to showcase their AI-generated collectible characters built on the blockchain. Their goal was to build anticipation through a unique and intriguing brand story.
Our Solution
We avoided the tech undertones of most NFT brands by leaning into organic visuals inspired by the Munchable characters. The mystery, lore, and playfulness captured an alien yet familiar feeling.
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"Elegant Seagulls are a bright, passionate and talented team - there are no ideas that are off limits, every interaction is an exercise in fluid creativity. They’ve helped us craft a brand that stands out in a crowded market. "
MunchCaptain - Munchables
