Audible Gifting Quiz

Web Development
3D Motion
Creative
UI/UX Strategy
Web Design
Contentful Integration

The Problem

Audible Gifting needed to boost trial sign-ups and engagement. After collaborating closely with their team, we identified an opportunity to create a series of interactive quizzes. The quizzes needed to be versatile and adaptable for future campaigns.

Our Solution

Through thoughtful audience segmentation and strategic UX, we developed three new quiz formats; basic, customizable, and finally, a fully immersive 3D version.

These quizzes are fully manageable by content teams and drove 82,000+ trial sign ups and 53,000+ quiz sign ups post launch.